Return on investment reporting in the digital era

I am sure you will agree that Google has changed the way we live, communicate, advertise, sell, and interact daily. Have you ever imagined life without Google? Google Analytics is the go-to tool for insight into a brand or company’s digital footprint, and the reporting of activity related thereto. Life without Google and Google Analytics would be … Continue reading “Return on investment reporting in the digital era”

Fast and Smart

We live in a mobile age, and with numerous studies showing the growth of the Mobile industry, we can be pretty sure this won’t be changing any time soon. Recent statistics show that 60% of all users visiting top sites on the internet are doing so from their mobile devices, and according to a number … Continue reading “Fast and Smart”

Preprocessing for an easy life

Preprocessing has been around for more than 5 years now, and while it is not yet standard practice for all front end developers, we have seen a noticeable prominence in the last year or so, with most major web language editors supporting LESS and SASS. If you are new to the concept of preprocessing, let … Continue reading “Preprocessing for an easy life”

Uber Knows You More

I have always been fascinated by how certain seemingly simple concepts have the capacity to morph into much larger and overtly sustainable ideas, and possibly go on from there to form global multibillion organizations or entities. Consider Uber. Hailing a cab in New York city in my experience has never been a very difficult task, … Continue reading “Uber Knows You More”

A creative’s guide to navigating the client gauntlet

When I started out at my first agency job back in 2000, I had quite a romanticised view of what my job as a web designer would look like. I imagined myself being glued to my screen, creative juices flowing as I produced digital works of art in record time with zero client interaction. Boy, … Continue reading “A creative’s guide to navigating the client gauntlet”

What is the future of virtual reality (VR) in the workplace?

Virtual reality (VR) is here and one can’t help wonder how it will impact our daily lives at work in the near future. Will we be able to sit at home while joining a virtual meeting room and interact with our colleagues as if we were sitting right next to each other? Will VR be … Continue reading “What is the future of virtual reality (VR) in the workplace?”